According to Saussure (1857-1913), a sign is composed of the signifier (signifiant), and the signified (signifié). These cannot be conceptualized as separate entities but rather as a mapping from significant differences in sound to potential (correct) differential denotation.
OK? Are we all comfortable with that? As we all know, the theory of signs plays a major role in modern conceptual art. Well, then, here are two "signs" pix, both with seemingly ironic intent.
The West Hollywood No Parking signs have a carefree over-the-top joie de vivre feeling to them, as if to say, "Yes, having this many signs is insane, but aren't they jolly anyway?"
On the other hand, not only does Mr. Baldessari’s painting have an obvious ironic edge to it, but it also most likely got sold for a pretty penny.
Note: others have had security problems taking pix in the Broad Museum in L.A., but photos of this particular painting are everywhere on the web. I myself use the "take the photo whilst the camera is at waist level" approach.
Left to be discussed: the ironic intent of the photos themselves, versus the objects depicted.
Photos: Signs—West Hollywood, 2009; Tips (Baldessari Painting)—Los Angeles, 2009
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